Building independent products and ventures. Working with design agencies, startups, and brands to build their product and brand experiences, since 2008. Full-time since 2024. Products include Currency 2 and Quick Codes. Clients include Peak, Novana, IDEO and Rival Schools. Right now, I'm building a brand sprint service-as-a-product and a communities-first private social network.
Led the design of WhatsApp Business Discovery from early exploration through to launch as Business Search. Redesigned inbox management for business users, introducing labels and filters. Contributed to the WhatsApp first-message experience.
London, UK
Senior UX Designer & Design Manager at
Google2019 – 2020
Design manager for the Google Health visual design team, serving as parental leave cover. Supported design work on Google Care Studio, a clinician platform for doctors in the US. Co-led the creation of healthcare design patterns for Material Design 3.
Worked on Streams, a clinician app for AI-powered patient deterioration alerts. Launched Patient Lists, Alert Inbox, and a full app redesign migrating to Material Design. Worked on OCTane-E, a prototype exploring eye-scan segmentation data from research AI models.
London, UK
Product Designer & Front-End Web Developer at Thread2014 – 2015
Led a product onboarding redesign that drove a 49% increase in order value for new users. Led a profile redesign that improved the average outfit rating from 6.2 to 6.9. Developed a new mobile design system addressing usability for 67% of users. Led UI, icon design, and front-end development for the design system.